Natural Products, Holistic Remedies, Organic Food & More, for Your Dog & Cat
Our Product Standards

 
All of the products offered for sale at Only Natural Pet Store are of the highest quality and made of natural ingredients. We have a rigorous screening process for selecting products that we offer for sale, and we work closely with our Veterinary Board of Advisors in this evaluation process and in formulating our own Only Natural Pet brand products.


For FOOD and TREATS, we only carry those with ingredients that are all natural, and promise the following:

     

    We are passionately committed to offering foods and treats with ingredients that are: organic; free-range; hormone- and antibiotic-free; grain-free (or free of allergenic grains like wheat and corn); and humanely raised or sustainably grown & harvested. If a food or treat product is produced in China, we will not consider it unless it is made in a USDA-certified facility or can provide other written evidence about its safety and third party testing.

    For SUPPLEMENTS and HOLISTIC CARE PRODUCTS, we only carry those from companies that offer full disclosure of ingredients. We select natural products that have:

    • Natural, food-derived nutrients
    • Organic or naturally & sustainably grown herbs or botanicals
    • Naturally processed ingredients
    • NO fillers or additives
    • NO artificial ingredients
    • NO questionable chemical or pharmaceutical ingredients

     

     

    For HARD GOODS like BEDS, TOYS, CAT SCRATCHING FURNITURE, COLLARS, LEASHES, and APPAREL, we strongly favor products that are:

    • Eco-friendly (e.g., made with recycled materials, recyclable materials, organic materials, sustainably produced, fair trade, locally made)
    • Produced by a green company (using eco-friendly business practices)

     

     

    Since we do have a broad offering of products, we recognize it is important to offer you knowledgeable staff to help make the right decision. Our Customer Service representatives are trained on the products and most common conditions that confront our beloved felines and canines. Call, email, or chat and surely you will agree that are staff will go above and beyond to find the right products or solution for you! We also have a Free Holistic Healthcare Library full of articles.

    Vendors interested in submitting products, please click here.

     

Our Commitment To All Things Green

 
Only Natural Pet Store takes our environment into account in everything that we do. Our company is 100% powered by wind energy. Our packaging aims to reduce waste, conserve valuable resources and benefit the environment. We reuse recycled boxes and packing materials, and purchase only fully biodegradable, non-toxic packing peanuts made from cornstarch.  We are working to become a Zero Waste company, which means that we strive to prevent waste, and reuse, recycle and compost as much as possible. This includes paper, plastic bottles, pallet wrap plastic, food waste, and cardboard. We use 100% recycled paper, recycle used ink cartridges, and participate in our local CHARM Program for hard-to-recycle products and plastics.  We additionally seek out manufacturing partners who share these values. 

By default, the items we stock are lighter on the earth, because they utilize natural or organic materials that do not use chemicals, and often require less processing. Only Natural Pet Store also calculates our organizations Carbon Footprint, which measures the impact human activities have on the environment in the amount of green house gases produced. This Footprint helps us to determine ways we can reduce carbon emissions. A large number of our employees pedal their bikes to work or use the company subsidized Eco-Pass, supporting public transportation.

Our Retail Store starts the green shopping experience with an LED sign on the building exterior and an LED wiener dog Open sign! The indoor lighting is ECObulb, which uses 75% less energy than your standard 60 watt bulb, reducing energy demands. All secondary lighting is on a timer to be used only during darker hours of the day. The store staff strives for the same Zero Waste efforts by re-using, composting, recycling, and hosting hard-to-recycle events. Biodegradable bags are always on offer for bulk treats.

 

 

Our History


Only Natural Pet Store was founded in May, 2004 as an online store selling natural pet supplies direct to consumers.  The Company has achieved rapid growth and quickly established itself as the leading online retailer in the natural pet supplies market. Only Natural Pet Store was created to offer healthy, natural pet care products that are consistent with a holistic approach to pet health.  We strongly believe that our animal companions should be treated with the same respect for natural living that we give ourselves.  This will make them healthier and happier and grateful, loving companions. All of the products offered for sale at Only Natural Pet Store are of the highest quality and made of natural ingredients. We have a rigorous screening process for selecting products offered for sale, and we work closely with our Veterinary Board of Advisors in this evaluation process and in formulating our own Only Natural Pet brand products.

Beginning in 2005 the Company began to offer private label products, and currently offers over 160 of its own branded products.  Today the Company has served over 215,000 customers, distributes 250,000 catalogs every quarter, and offers over 3,000 products from leading manufacturers in the natural, organic, and eco-friendly pet supply market.

In January, 2005 the Company launched a print catalog, offering a selection of its best-selling products in a 48 page color catalog to complement its online store and reach a broader consumer base. In September of 2005 the Company moved its operations to a 700 square foot office and warehouse in Boulder, Colorado, and in September of 2006 expanded to an 8,000 square foot office / warehouse location in Boulder. 

The first Only Natural Pet brick and mortar store, 3500 square feet, was opened in July 2008 in Boulder.

In February 2009 the company again expanded and currently occupies a 13,000 square foot office/warehouse location in Boulder, Colorado.

Member Better Business Bureau            Animal Wellness Approved   Member of Coop-America

National VP of Sales

Only Natural Pet (www.onlynaturalpet.com), the leading online retailer of natural pet supplies, has an exciting opportunity for a Senior Sales Manager to work on the launch and roll-out of a new natural pet product brand into the wholesale market, as well as to manage sales of an existing natural pet product brand in wholesale.  Both brands are part of a new wholesale business unit within Only Natural Pet. 

We are an entrepreneurial company located in Boulder, CO with a very dedicated team.  The VP of Sales will be responsible for growing the wholesale business through management of all channels of trade.  The VP will be responsible for hiring, managing and building out a sales team in tandem with sales growth and channel adoption.  Position will report to the SVP of Business Development.  Position is located in Boulder, CO, but working remote may be a possibility for the right candidate.  Relocation assistance is not available.

We are seeking someone who is energetic, pro-active, passionate, team-oriented and entrepreneurial who has the following skills & experience:

Primary Responsibilities:

  • Achieve sales targets - responsible for all sales and promotional activity of our products, including strategy, planning and execution.  Build annual strategic sales plans.
  • Collect and analyze sales data to improve and understand overall sales performance. Make monthly sales reports analyzing performance and benchmarking against plan and competition.  Monitor the marketplace and competitive market activity, recommending strategic responses as needed.
  • Develop and manage trade marketing/promotion and pricing strategies by accounts, regions and channel, managing within company profit targets.  Assure smooth promotional execution and vendor compliance.
  • Lead ongoing forecasting and promotional budgeting.
  • Act as primary corporate contact representing the company and the brands to national and key accounts.  Negotiate special terms, conditions and retail support.  Establish great relationships with retail executives and strategic decision makers within their organizations.
  • Manage and set direction for broker network to meet sales targets, ROI goals, and distribution priorities.
  • Build and manage team of regional sales managers and channel specific sales managers, including recruiting, training, and ongoing development.
  • Heads up sales activities at trade shows.
  • Member of the senior executive team and participates in senior management tasks, projects and discussions on a weekly basis. 
  • Utilize and leverage syndicated data such as IRI, Nielsen’s, or SPINS.

Requirements:

  • Proven track record in a senior sales role with a minimum of 10 years of CPG sales experience calling on retail accounts and customer headquarters.
  • Senior management experience at a natural consumer products or a consumable pet products company.
  • Must have experience selling to Natural Grocery and/or Pet Specialty.  Also having experience selling to Mainstream Grocery is preferred.
  • Hands-on leader who has an entrepreneurial spirit and can work and easily adapt to a fast-growing and ever-changing environment.
  • Proficient with Windows and Office environment, as well as have strong Excel PowerPoint and Word skills. 

Expected travel time is 30-40%.  Competitive salary and benefits package with a potential for equity participation.

If qualified, please send your resume to Steve Ball at steveb@onlynaturalpet.com.