Customers most agreed on the following attributes:
Product seems to be effective. I've used it for less than two weeks and I definitely notice softer fur. My cats didn't like the taste at first although they got used to it in their wet food.
My finicky eater loves the taste and her fur is much healthier after using the oil for only a couple of times.
I have two cats (and a dog that gets the canine version of this product) one of which has been diagnosed with PKD. I am doing everything I can to assist her to overcome this working with traditional veterinary medicine and hololistic homopathetics. The vets told me that a good quality fish oil is very healthy for good kidney function so I give it to both my cats. They free feed dry food so I just put a bit on my fingers and wipe it on their mouth (they shake it off their paws!) and they seem to enjoy it.
This is an excellent product which lasts a long time and is a great value. I just put a few drops on the food. My cats have much sleeker hair, and I am sure that they are in much less discomfort (flaky, itchy dry skin is very uncomfortable and constant scratching can lead to bleeding) A small bottle lasts several months - so it is pennies a day to make my cats much more comfortable. IF it works like fish oil for humans, it may potentially prevent heart attacks: the cheapest preventative product out there. I have bought this product many times, and the container is sturdy and well made; the pump has never broken. I wish that I could say the same about my expensive shampoo!
The salmon oil moistureized both my cat's dry skin in only a week. It seems to be helping with "hot spots" too. Their coats are soft and shiney and they no longer have dry flakey skin. I use the product once a day and only use half the recommended dose and it's working wonderfully. I will definately buy this product again and again.